Search & Display Advertising
How to Track Conversions in Google Ads and Why Do it?
You need to track conversions in Google Ads to see what's working and what isn’t.
Search & Display Advertising
Most Popular Social Media Platforms and Search Engines in 2023
Best messaging apps, video-sharing platforms, and search engines broken down for your convenience
Search & Display Advertising
How to Compete in Google Ads Without Raising Your Bids
All you need to know about Google’s Quality score
Search & Display Advertising
How to Get Google and Microsoft Ads Certification
A new badge in the new year
Social Advertising
8 Best Christmas Marketing Ideas
All you need to know about holiday marketing from writing Christmas promotional emails to running social media giveaways.
Social Advertising
Web Design for Non-Designers
What does PPC have to do with graphic design?
Social Advertising
How to Stop Selling to the Wrong Audience
88% of people targeted with irrelevant advertisements took action to distance themselves from the brand.
Growth Hacking
Email Marketing vs Email Advertisement: The Differences You Never Knew Existed
Did you know why Microsoft Outlook was great for email marketing and terrible for email advertisement?
Search & Display Advertising
Out-of-Home Ads for Google Display & Video 360: All You Need to Know
While similar to traditional ads on billboards, digital out-of-home ads allow marketers to advertise at certain times in multiple locations.
Social Advertising
How to Outsmart Your Competitors in Google Ads
Five strategies to win marketing game with Google Ads