Are you the type of person who is spending more time on your smartphone or tablet than on your desktop? Are you looking for better ways to manage your Facebook ads? In this article, we share 12 apps that will help you create ad banners and videos, analyze your competitors’ creatives, and manage your Facebook ads on the go.
Let’s take a closer look at these marketing tools for iOS and Android.
Quick Links
Ads Library – Search For Advertising Creatives
AdSpy – Facebook Ads Analytics & Business Manager
Online Ad Maker For Google & Facebook Ads
Ad Maker – Advertisement Maker
GetResponse Social Ads Creator: Video & Slideshow
AdDirector: Video Maker for Business
Marketing Video Maker, Promo Video Maker, Ad Maker
Boosted: Marketing Video Maker by Lightricks
Promo: Marketing Video Maker
Official Facebook Apps for Marketers
It makes sense to start with Facebook’s apps. These apps are free and available both on Google Play and App Store.
Facebook Ads Manager
Price: Free.
Like the desktop Ads Manager, this is your place to go to create, edit, and get insights from ads on Facebook, Instagram, Messenger, and WhatsApp.
With this tool, you can:
- Create new ads and edit existing ones
- Turn campaigns on and off
- Set and revise ad budgets
- Set and edit schedules
- Track ad performance in real-time
- Compare campaigns and ad sets (side-by-side view)
By enabling push notifications, you’ll be up to date about everything happening in your account.
Facebook Business Suite
Price: Free.
Use Facebook Business Suite to manage all tools you need for Facebook and Instagram. From here, you can create and manage posts, view and respond to all messages and comments, and get valuable insights.
As for advertising purposes, you can choose between goals:
- Boost a post
- Promote a page
- Get more website visitors
- Get more messages
- Get more leads
- Try automated ads
Using the app, you can:
- Create ads from your posts
- Set audiences
- Set schedules and budgets
- Get estimated results
Don’t forget to enable alerts to get notifications about important activities.
Here is a comprehensive guide on how to manage your Facebook/Instagram accounts using Facebook Business Suite.
Facebook Analytics
Price: Free.
On the Facebook Analytics app, you will find everything you need to track and analyze your performance.
From here, you can:
- Track conversion rates and other vital metrics
- Create funnels, charts, and other data visualizations
- Use charts and filters you’ve created in Facebook Analytics on the web
- Add charts to custom dashboards;
- Filter out the data by activity or demographic segments
- Get notifications on significant changes
Free Competitors’ Research Apps for Facebook Marketers
The following tools will help you find inspiration and get new ideas for your Facebook ad campaigns.
Ads Library — Search For Advertising Creatives
Price: Free, contains ads.
With this app, you can find your competitors’ creatives and get insights on their performance.
You can use this tool to:
- Find your competitors’ creatives
- Discover stats, such as amount spent, impressions, and audience insights
AdSpy — Facebook Ads Analytics & Business Manager
Price: Free, contains ads.
With AdSpy, you can find advertising ideas across platforms and filter creatives by Page Categories, Language, CTA Types, Creative Types, Device Types, etc.
You can use this tool to:
- Get inspired
- Find well-performing ideas
Free Banner And Video Maker Apps for Facebook Marketers
With the following apps, you can make great ad creatives with no special skills. Some of them are free to use, and some are paid options; anyway, they will save you money.
Online Ad Maker For Google & Facebook Ads
Price: Free, contains in-app purchases
This tool allows you to create standard and carousel ads for Facebook. Choose from professionally-designed ad templates and customize them with your unique offer: images, texts, prices, dates, and CTAs.
To leverage this app, you can:
- Use royalty-free images, icons, and fonts from the app
- Import your images
- Resize images, change colors and fonts, align, layer order & much more
- Customize texts, CTAs, etc.
- Download ad copies as JPEG, PNG, or PDF
Ad Maker — Advertisement Maker
Price: Free.
Premium options: $5.49 monthly, $19.99 for six months; $29.90 yearly.
You can use Ad Maker to create static banner ads for Facebook:
- Choose from 1000+ templates
- Change backgrounds
- Use stickers
- Use your pics
- Edit templates
- Save or share your ads
GetResponse Social Ads Creator: Video & Slideshow
Price: Free.
Premium version: $9,99 monthly or $99,90 yearly.
With his tool, you can create and share ad banners and videos on social media using 200+ ready-made templates.
GetResponse Social Ads Creator allows you to:
- Create ads automatically (you need only to add photos and texts)
- Use 500,000+ free photos from the Unsplash library
- Choose from 200+ templates personalized for your industry
- Use seasonal templates
- Apply filters to your images
- Turn photos into video or animation (slideshow)
- Share on Facebook and Instagram directly from the app
- Monitor your ad performance in real-time (likes, comments, and shares)
The app description on the App Store says it takes less than one minute to create and share a promo on Facebook. Are you ready to take the challenge?
AdDirector: Video Maker for Business
Price: Free.
Premium version for $6,99 monthly or $59,99 yearly.
With AdDirector, you can create professional-looking ad videos easily and quickly.
This tool allows you to:
- Choose from hundreds of editable video templates for categories like food, fashion, travel, sports & fitness, education, business & finance, seasonal promotions, and more
- Get access to a photo, video, and music library
- Customize ads with your brand colors, typography, logo, and other design elements
You don’t need any special skills to create videos using this tool. Just choose a template, edit and personalize your message, and share it on your platform.
Marketing Video Maker, Promo Video Maker, Ad Maker
Price: Free.
Premium options: $5.99 monthly, $23.99 for six month, $35.99 yearly, $59.99 one time.
Marketing Video Maker is designed to create slideshow videos for your Facebook ad campaign.
With this app, you can:
- Choose from 1000+ promo video templates
- Create a slideshow by adding photos from your camera roll or storage
- Select transition effects
- Add music
- Share your video on social media
Boosted: Marketing Video Maker by Lightricks
Price: Free, contains in-app purchases.
One more video maker that allows you to create advertising videos without a graphic designer.
With Boosted, you can:
- Use professional video templates with dynamic music and trending colors
- Use your footage or take advantage of the built-in photo and video library
- Personalize your video in the edit mode: change colors, fonts, shapes, texts, and filters
- Export your video in high-resolution directly to your Facebook or Instagram
Promo: Marketing Video Maker
Price: Free.
Premium version: $9.99 monthly or $59.99 yearly.
Promo Video Maker is a video ad creation platform with professional ready-made video templates.
With this app, you can:
- Choose a video template from thousands of professional videos
- Customize your template for holidays and other seasonal trends
- Get access to a licensed music library
- Edit your creatives;
- Add your logo
- Use outro templates (business details, CTAs, logo, etc.)
- Use animated text styles
- Create a social media video calendar
- Upload to your social media or download the ad video
Try to use some of these tools today—they are just a few clicks away!
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