The PPC industry is full of great affiliate programs. Whether you’re seasoned in affiliate marketing, or you want to try yourself and earn some additional dollars, the following affiliate program overview will come in handy for you.

Here are the most lucrative pay-per-click affiliate programs to promote in 2021. (In the end of the post, you’ll find a comparison table of the affiliate programs.)

Quick Links

PromoNavi

Adzooma

Instaon

Long Tail Pro

Madgicx

Optmyzr

PPC Protect

Serpstat

SEMRush

SimilarWeb

SpyFu

Supermetrics

THE SUMMARY TABLE: Choose the Best PPC Affiliate Program

PromoNavi

PromoNavi is a digital marketing platform where you can automate your PPC tasks, analyze and boost your campaigns’ performance.

PromoNavi has a unique two-tier affiliate program with lifelong promo codes. An affiliate gets 50% recurrent commissions for every subscription sale + 30% of sub-affiliate sales.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

You can create as many withdrawal requests per month as you want. You can withdraw earnings to your bank account or WebMoney.

Free promo materials in English are available for all affiliates. 

How much could you earn per year with one affiliate and one sub-affiliate?

  • For a Business subscription:

Affiliate: $49 per month * 50% * 12 month = $294

Sub-affiliate: $49 per month * 30% * 12 month = $176.4

Total: $294 + $176.4 = $470.4

  • For an Agency subscription:

Affiliate: $79 per month * 50% * 12 month = $474

Sub-affiliate: $79 per month * 30% * 12 month = $284.4

Total: $474 + $284.4 = $758.4

If you attract, for example, 10 affiliates which attract 10 sub-affiliates, your income will increase 10 times, and you will earn $7,584 per year.

Adzooma

Adzooma is an ad platform that helps optimize your Google, Microsoft, and Facebook ads.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

Adzooma offers two ways to earn commissions. You can invite users to try Free Adzooma Platform ($30 per registration) or refer to the Marketplace (25% monthly recurring commission for up to 12 months + $50 for the first agency). High-volume senders can get bonus rewards for every five agencies ($100) or ten free users ($75).

The cookies last for 90 days.

You can get your rewards monthly via PayPal or Stripe (alternative methods available for non-PayPal regions), with no minimum payment threshold.

Adzooma provides its partners with banners, images, templates, emails, and other promotional materials.

Instaon

Instaon is a PPC automation platform with reporting features.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

Instaon provides not many details about their affiliate program. It’s pretty basic — 25% recurring commission; there are no details about cookie lifetime or withdrawal conditions available.

Long Tail Pro

Long Tail Pro is software that helps you discover profitable long-tail keywords and analyze keyword competitiveness.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

With Long Tail Pro, you can earn 30% on all sales and recurring transactions. Long Tail Pro supports its affiliates with a dedicated manager who can provide you with all the help you need.

Long Tail Pro’s affiliate program is part of the ShareASale affiliate platform, so you can add Long Tail Pro to your offerings if you already use it.

Madgicx

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

Madgicx offers a 15% recurring commission for new subscribers through a referral link. Unfortunately, we couldn’t find further details about their affiliate program.

The subscription cost depends on the account number included in the plan, and the monthly ad spend. 

For example, for one ad account in the plan with ad spend up to $1K, the estimated monthly fee will be $49. It offers the following reward: 

$49 per month * 15% * 12 month = $88

The more accounts and the more they spend, the more the rewards.

Optmyzr

By leveraging Optmyzr software, marketing teams can automate routine PPC tasks like managing bids, running A/B ad tests, checking for broken URLs, automating budgets, and more.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

Optmyzr offers a 10% recurring commission on all plans — from $208 to $665 per month. 

PPC Protect

PPC Protect provides click fraud protection for your ads.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

PPC Protect’s affiliate program offers a 25% monthly recurring commission for the first 12 months. Cookie lifetime is 90 days.

Payments can be made at the end of each month via PayPal or Wire Transfer, depending on the affiliate’s location.

Serpstat

Serpstat is an all-in-one SEO platform; PPC professionals use it for advanced keyword research and clustering.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

Serpstat has a pretty complex affiliate program. 

Your commission rate depends on the number of first payments that your users make. For a start, you’ll get a 5% commission, and you can achieve a 30% commission:

  • 10% from 1st to 5th payment
  • 20% from 5th to 20th payment
  • 30% from 21nd first payment

You can get your commissions once a week via PayPal or WebMoney, with the minimum threshold of $50. 

All partners have access to promo materials and a personal affiliate manager.

SEMRush

SEMrush is a marketing toolkit for marketing pros in PPC, SEO, content marketing, and social media.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

Berush is the Semrush Affiliate Program that runs on the ShareASale platform. They currently have changed their rules, and now it’s an invite-only program. 

If you successfully promote Semrush, you earn $200 for every subscription sale, $10 for every new lead (trial activation), and $0.01 for every new registration.

SimilarWeb

SimilarWeb is a competitive analysis tool for digital marketing professionals.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

As a SimilarWeb affiliate, you can earn $50 per trial registration and $10 per lead. 

SimilarWeb is also a part of ShareASale so you can run their affiliate program along with other ShareASale members from our list using one platform.

SpyFu

SpyFu is a tool for competitor research and analysis.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

SpyFu offers an affiliate program with a 40% monthly recurring commission and a 365-day tracking cookie.

You can receive your rewards via PayPal or Wire Transfer twice a month; the minimum threshold is $100. 

Supermetrics

Supermetrics is an all-in-one reporting tool that helps organize metrics for digital marketers, including PPC professionals.

12 Best Pay-Per-Click (PPC) Affiliate Programs 2021

Supermetrics’ partners get 20% monthly recurring commissions; cookies last for 90 days. 

Affiliates receive their rewards monthly via PayPal; there is a $50 threshold. Supermetrics provides its partners with a wide range of promotional materials.

THE SUMMARY TABLE: Choose the Best PPC Affiliate Program

We have collected the main information in one table to make it easier for you to choose the most lucrative affiliate programs for PPC pros.

PlattformCommissionsAffiliate Tiers
PromoNavi50% recurring commissions for subscription +30% of sub-affiliate sales2 (affiliates & sub-affiliates)
Adzooma$30 per referral for Free Adzooma Platform25% monthly recurring commission for the Marketplace1 (affiliates)
Instaon25% recurring commission1 (affiliates)
Long Tail Pro30% recurring commissions1 (affiliates)
Madgicx15% recurring commission1 (affiliates)
Optmyzr10% recurring commission1 (affiliates)
PPC Protect25% recurring commission for the first 12 months1 (affiliates)
Serpstat5-30% recurring commission1 (affiliates)
SEMRush$200 per subscription sale$10 per trial activation$0.01 per new registration1 (affiliates)
SimilarWeb$50 per trial registration$10 per lead1 (affiliates)
SpyFu40% recurring commission1 (affiliates)
Supermetrics20% recurring commission1 (affiliates)

As you can see, PromoNavi offers the best PPC affiliate program on the market. First, the program consists of two tiers so that you can get money for affiliates and sub-affiliates purchases. Another benefit is that PromoNavi offers the highest recurring commissions and doesn’t limit you on the withdrawal amount. Anyway, it’s up to you to compare affiliate programs and pick the best one.